Twelve campaign emails, three revenue flows, and the send calendar — written for your store, your offer, and your voice. You approve, load, and send.
Slots are capped each week so every store ships inside 72 hours. Miss the window and you get a full refund and keep the work.
Email drives a quarter or more of BFCM revenue for the brands that prepare. Agencies charge $2,000–$5,000 and take two weeks. You don't have two weeks.
Written from one line in the intake: "Moving the Nesting Pot Set. Highest margin thing we make, but it is hard to explain in one line." This is email 3 of the sample suite, copied out of it unchanged — not a showpiece written separately for this page.
The Nesting Pot Set is the best thing we build and the worst thing we sell. Not because of how it cooks. Because describing it used to take us a paragraph, and nobody reads a paragraph about pots.
So we cut it down to this: three pots and two lids that take up one pot's worth of space in your tote.
That's the product. The thing it fixes isn't cooking, it's the tower. Most camp cookware stacks into a column that tips when you brake, rattles for four hours, and buries the small pot under the big one. Ours collapses into a single footprint, lids included, and comes out in one piece.
The honest trade-off: it's steel, so it weighs [X lbs], more than an aluminium set of the same volume. We think that's the right swap for something you buy once instead of twice. Five-year warranty, and the base stays flat.
No price in this email. That part comes tomorrow, 9am MT.
Highlighted fields are numbers only you have. We never invent a statistic, a review count, a testimonial, or a scarcity figure — anything we can't source from your intake arrives bracketed for you to fill in. That rule is why this copy is safe to send.
A ten-minute intake: products, offer mechanics, brand voice, best sellers, platform. The more specific you are, the less you'll change later.
Strategy brief first, then subject lines, preview text, body copy, CTAs, flow timing, and the send calendar — built around your exact offer, not a template rack.
Delivered as copy-paste-ready docs for Klaviyo, Mailchimp, Omnisend, or anything else. One free revision round included.
Every week you wait, your list gets colder and your competitors' calendars get fuller. Slots are capped each week so all delivery stays inside 72 hours — when this week's are gone, the next opening is the following Monday.
72 hours from completed intake, not from purchase. Late means a full refund and you keep the work. Terms & refund policy.
It's AI-drafted, strategy-led, and read end to end by a person before it reaches you. Every suite is built from your intake, your products, and your offer, then structured around a proven BFCM calendar. We also refuse to invent facts — if a line needs a number we don't have, it arrives bracketed rather than fabricated. Read the full sample and judge the output, not the method.
The suite is platform-agnostic: subject line, alternate subject, preview text, body copy, CTA, and a design note for each email, plus flow triggers and exit conditions. It loads into any email platform in an afternoon.
72 hours from the moment your intake is complete, not from purchase. We tell you in writing when the clock started and when your suite is due. Miss the window and you get a full refund and keep the work.
One consolidated set of notes on the suite as delivered, requested within 14 days, turned around within 48 hours. Changing your offer or sale dates after we've written to the intake is a new brief rather than a revision — we'll quote it, and it's usually small.
Yes — done-for-you loading and QA is a paid add-on after purchase. The $497 covers the writing.